Why should you enter the Cooling Awards?

Why should you enter the Cooling Awards?

The Cooling Awards are designed to recognise the cooling industry’s environmental achievements and its commitment to innovation.

These elements mean the Cooling Awards are highly sought-after and highly-regarded.

The categories celebrate products and projects, team performance and individual achievement, all underpinned by progress towards a better environment. So there should be something for everybody in the industry - and they are free to enter too!

Benefits

  • Being a finalist certifies excellence in your business and proves to clients new and existing you are an industry leader.
  • Receive recognition from the cooling industry and be known as an award winner
  • The rigorous judging process for the awards proves that you really are the best in your field.
  • Secure a competitive edge over your peers
  • Show your team that you value their work and their dedication to your business and boost their morale
  • To enhance your brand awareness in the market place by being featured in RAC
  • Benchmark your work against your competitors

Tips for successful entries

  • Preparation is key. Read the criteria carefully and allow yourself plenty of time to develop a well-thought-out entry. Don’t get caught out by the deadline. This year it is Friday 20 April 2018. 
  • Remember you can enter more than one category – doing so will increase your chances of winning! A new installation might qualify for both a project award and a collaboration award for instance. But ensure that you address the criteria with each entry – the categories have individual requirements.
  • Consider entering on behalf of your customer, or collaborate with them on the entry – particularly for project awards. Some end users may not realise just how good their cooling installation is!
  • Clearly set out the benefits of your entry – don’t just write a ‘stream of consciousness’.
  • Make the judges' job easier - write in clear, plain English, avoid jargon and explain uncommon abbreviations.
  • Use attachments wisely. You may attach documents to support your entry but they should be limited to useful information that will help the judges to understand the impact of your work.  However the essential elements of the entry must be kept within the 1,000-word ‘pitch’- we won’t be able to accept entries on an attached PDF.
  • Ensure you back up your claims with evidence. Judges are looking for entries that have good data. Even if the project is new, an estimate or a projection of the benefits is important. And if a product is ’25 per cent more energy efficient’ for instance, tell the judges what the increase relates to – compared to its predecessor, to rivals, to the relevant standard etc.
  • Make sure that you are meeting the criteria for the category. For instance our Innovation of Year categories are aimed specifically at new technologies or techniques, which may not necessarily have achieved volume production or sales; while the Product of the Year categories are designed to recognise commercially available equipment.
  • Ask someone else, such as a colleague, to look through your entry before you submit. It can be helpful to ask someone who was not directly involved in the work you are entering – because, like the judges, they will not have intimate knowledge of the entry, so they may be able to suggest ways to clarify the details.
  • Before you submit, double-check that you have fulfilled all the elements of the brief and provided all the evidence that the judges need. 

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